| Year |
2011 |
| Volume/Issue/Review Month |
Vol. - IV | Issue 5 | July |
| Title |
The Fortune at The Bottom of The Pyramid: Eradicating Poverty Through Profits |
| Authors |
Rakhi Dutta |
| Broad area |
The Fortune at The Bottom of The Pyramid: Eradicating Poverty Through Profits |
| Abstract |
|
| Description |
The author, C.K.Prahalad, a globally recognized management thinker, in his path breaking book propounds that there are viable business opportunities at the bottom of the pyramid. |
| File |
 |
| Referenceses |
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