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A Study on Customer Satisfaction with respect to After Sales Service at Revankar Motors

Year 2023
Volume/Issue/Review Month Volume - XVI, Issue - II, Jul. - Dec.
Title A Study on Customer Satisfaction with respect to After Sales Service at Revankar Motors
Authors Gangadhar Sheeri , Jayadatta S , Varsha Madhurkar
Broad area Marketing
Abstract

The article discusses the degree of customer satisfaction with regard to the service offered by the automobile seller, as well as the key areas for customers in the service delivery process that directly affect how customers perceive the overall quality of the service, even after the sale. Every customer should generally anticipate receiving occasional servicing reminders, pickup and drop-off assistance, minimal fees, etc. It also suggests that in order to keep a customer, it would be required to meet all of his expectations. A survey was conducted using structured questionnaire to collect data from customers who came in for car service, and coordination meetings with the staff members overseeing the Revankar Motors Private Limited Hubli workshops were held. According to the poll, customer after-sales service expectations are rising. Customers now expect more from dealers in terms of infrastructure and service facilities since they anticipate highquality care with the newest technology and luxurious amenities. A dealer must always increase the bar for client pleasure. Because the customer is the one who ultimately determines the success of an enterprise on the market based on his level of satisfaction, the research’s findings serve as a crucial foundation for management in order to create a service blueprint and decision-making process that can raise the standard of services.

Description A Study on Customer Satisfaction with respect to After Sales Service at Revankar Motors
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Referenceses

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